· 15 min read

Best CRM for LinkedIn (2026): Free Options, Sales Navigator Sync and Extensions

If you find clients on LinkedIn, the hard part is not finding people. It’s remembering who you talked to, what you promised and when to follow up, once the conversation leaves LinkedIn. Here is which CRM handles that best, what you can do for free, and where LinkedIn’s own rules draw the line.
A LinkedIn-style profile card flowing into a CRM pipeline with a follow-up reminder, illustrating a CRM for LinkedIn prospecting
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The short answer: what is the best free CRM for LinkedIn?

For most founders and small B2B teams, HubSpot’s free CRM is the best free CRM for LinkedIn. According to HubSpot’s pricing page, the free tools cover up to two users with no credit card. Save each prospect with their LinkedIn profile URL, log every message you send, and set a task for the next touch.

What no free plan does: sync your LinkedIn messages or Sales Navigator into the CRM. HubSpot’s official Sales Navigator integration needs a Sales Hub Professional or Enterprise seat and a Sales Navigator Advanced Plus plan, according to HubSpot’s knowledge base. Other free options are Salesforce’s Free Suite (two users) and Zoho CRM’s free edition (up to three users); our best free CRM guide compares them in detail.

If you want profiles and conversations saved from the browser, you will pay something: either a LinkedIn-first CRM or a connector on top of the CRM you have. The rest of this guide helps you choose.

Quick picks

Remember that LinkedIn sync can cost more than the CRM: the official integrations need Sales Navigator Advanced Plus on top of the CRM seat. CRM figures are list prices per user (seat) per month as of October 2026, from each vendor’s pricing page.

Best for…CRMWhyStarts at
Best free startHubSpotFree CRM for two users; official Sales Navigator integration when you growFree; Starter $20 ($7 on a new-customer offer)
Founders who network on LinkedInfolkfolkX Chrome extension on every plan saves people into your CRM$24 (billed yearly)
Selling in LinkedIn DMsBreakcoldA CRM built around social selling, with LinkedIn included$99 a month for one seat; 14-day trial
Small sales teamsPipedrive + a connectorThe clearest pipeline; LinkedIn via Marketplace apps such as Surfe$14 (Lite, billed annually)
Sales orgs on SalesforceSalesforceDeepest Sales Navigator sync on Advanced PlusFree Suite; Starter $25
Microsoft 365 companiesDynamics 365 SalesSales Navigator sync, plus a bundle with Sales Navigator$65 (Sales Professional, paid yearly)

Which CRM fits how you use LinkedIn? Take the quiz

Who prospects, how you work LinkedIn day to day, and how you want profiles to reach the CRM: your answers give each option a percent fit, plus the plan or rule to check for your top match.

Which CRM fits your LinkedIn prospecting?

What a CRM for LinkedIn actually needs to do

On LinkedIn, deals start as conversations, not form fills. If that is your main prospecting channel, judge a CRM on these six things.

  • Saving a person in seconds. Name, company, title and the profile URL, without copy-paste in five tabs. If saving takes a minute, people stop doing it.
  • One record per person across channels. A prospect you met on LinkedIn will reply by email or book a call. All of it should land on the same contact.
  • Follow-up reminders. Most LinkedIn deals are lost to silence, not to competitors. Every conversation needs a next step with a date.
  • Team visibility. If two reps message the same buyer, it looks careless. A shared record shows who owns the relationship.
  • Job-change awareness. LinkedIn data goes stale fast. Sales Navigator’s data validation on Advanced Plus flags contacts who have left their company, according to LinkedIn’s help center; otherwise someone has to check.
  • Staying within LinkedIn’s rules. The tool should not scrape profiles or send messages for you. More on that below.

You can skip huge enrichment databases (the profile is already in front of you), lead scoring for a few hundred prospects, and AI that writes the whole message. A short, personal note still beats automation on LinkedIn.

Three ways LinkedIn prospects reach your CRM 1. Manual Save profile URL, log notes. Free on any CRM 2. Extension or LinkedIn-first CRM folk, Breakcold, Surfe. Paid; check what it automates 3. Official Sales Navigator sync Advanced Plus + Salesforce, Dynamics, HubSpot One contact record profile URL, company, notes, emails, calls and the deal next follow-up with a date Avoid tools that scrape profiles or send invitations and messages for you
Whichever route you choose, the goal is the same: one record per person with the next step on it.

The shortlist in depth

Each profile has a “LinkedIn features” line that says how a profile gets into the CRM: by hand, through an extension or through Sales Navigator. Prices for the CRMs are October 2026 list prices per user per month from the vendors’ official pricing pages; check them again before you buy.

HubSpot: best free start, with an official upgrade path

Who it fits: founders and small teams who want a free CRM now and the option to connect Sales Navigator later.

LinkedIn features: on the free CRM, LinkedIn work is manual: store the profile URL in a contact property and log activity. According to HubSpot’s knowledge base, the HubSpot Sales Chrome extension can show a sidebar on websites to add companies and contacts and log activity.

The official LinkedIn Sales Navigator integration shows a Sales Navigator card on contact and company records and lets users send InMail from the record. HubSpot says it does not import contacts from LinkedIn. For that, the separate CRM Sync app creates and updates HubSpot contacts from Sales Navigator and logs Sales Navigator activity to HubSpot.

Limits: both LinkedIn apps need an assigned Sales Hub Professional or Enterprise seat and a Sales Navigator Advanced Plus plan. That is a big step up from free.

Pricing: according to HubSpot’s pricing page, the free tools cover up to two users. Sales Hub Starter lists at $20 per seat per month, with a discounted price for new customers ($7 at the time of writing).

Professional, the minimum tier for the Sales Navigator apps, is $90 per seat per month billed annually ($100 monthly) plus a required one-time onboarding fee of $1,500; Enterprise is $150 per seat per month plus $3,500 for onboarding.

folk: best for founders who sell through their network

Who it fits: founders, consultants, investors and small teams whose pipeline is really a list of relationships.

LinkedIn features: folk’s Chrome extension, folkX, is included on every plan and imports people into folk from the page you’re on. Its pricing page also lists LinkedIn and Gmail templates and email, calendar and WhatsApp sync on all plans, with more connected accounts per member on higher plans.

Limits: no free plan on folk’s pricing page; new workspaces get a two-week trial, and folk blocks access if you don’t upgrade after it. It is lighter on forecasting and reporting than HubSpot or Salesforce.

Pricing: according to folk’s pricing page, Standard is $24 per member per month billed yearly ($30 monthly), Premium $48 ($60 monthly), and Enterprise from $80 ($100 monthly).

Breakcold: best when the selling happens in LinkedIn messages

Who it fits: founders and small B2B teams who do most of their prospecting through LinkedIn conversations and want them next to the pipeline.

LinkedIn features: Breakcold presents itself as a CRM for social selling and says LinkedIn is included in the plan rather than sold as an add-on.

Limits: it is a younger, smaller product than the big CRMs, with less depth in reporting and admin.

Pricing: according to Breakcold’s pricing page, plans are flat monthly prices by team size: from $99 a month for one seat to $199 for five seats and $499 for 20. There are discounts for quarterly or yearly billing and a 14-day free trial. Other Breakcold pages describe the price and trial terms differently, so confirm the current offer with Breakcold.

Pipedrive plus a connector: best for small sales teams

Who it fits: teams of 3–15 where LinkedIn is one outreach channel among several and the pipeline matters more than the inbox.

LinkedIn features: Pipedrive has no built-in LinkedIn sync. Its Marketplace lists several LinkedIn apps, including Surfe, LinkMatch and LeadCRM, which add a button on LinkedIn profiles to create or update people in Pipedrive. These are third-party apps, so read what each one does before you install it (see the rules section below).

Limits: no free plan, and you pay for the connector on top.

Pricing: before the connector’s own fee, Pipedrive’s pricing page lists Lite at $14, Growth at $39, Premium at $59 and Ultimate at $79 per seat per month billed annually. Our best CRM for sales teams guide covers Pipedrive’s plans in depth.

Salesforce: best for sales orgs with Sales Navigator Advanced Plus

Who it fits: companies with a sales org, a CRM admin, and Sales Navigator already in the budget.

LinkedIn features: according to LinkedIn’s help center, Salesforce supports CRM Sync, embedded profiles and embedded experiences on Advanced Plus. That covers syncing accounts and contacts into Sales Navigator, writing activity back to Salesforce, and creating leads and contacts from Sales Navigator. Our LinkedIn Salesforce integration guide walks through setup, Lead Gen Forms and the Conversions API.

Limits: the strongest integration needs the most expensive Sales Navigator plan and an admin to configure it.

Pricing: according to Salesforce’s pricing page, the Free Suite is $0 for two users, Starter Suite is $25 and Pro Suite $100 per user per month billed annually.

Microsoft Dynamics 365 Sales: best for Microsoft shops buying Sales Navigator too

Who it fits: mid-size and larger companies on Outlook and Teams, where IT prefers Microsoft and LinkedIn (a Microsoft company) under one contract.

LinkedIn features: Dynamics supports Sales Navigator CRM Sync and embedded profiles on Advanced Plus, according to LinkedIn’s help center. Microsoft also sells Relationship Sales, which bundles Dynamics 365 Sales Enterprise with LinkedIn Sales Navigator.

Limits: heavier to set up than the other options; small teams rarely need it.

Pricing: according to Microsoft’s pricing page, Sales Professional is $65 and Sales Enterprise $105 per user per month, paid yearly. Relationship Sales is priced on request and requires a 10-seat minimum.

Prospecting tools that sit next to your CRM

Many “best CRM for LinkedIn” lists include tools that are not CRMs at all. They are worth knowing, because many teams use one with the CRM they already have.

  • Sales Navigator. LinkedIn’s own tool for search, lead and account lists and alerts. According to LinkedIn’s plan comparison page, Core starts at $119.99 a month or $1,079.88 a year per license, and Advanced at $159.99 a month or $1,799.88 a year. Advanced Plus, the only plan with CRM integration, is priced on request.
  • Surfe. A connector that adds LinkedIn profiles to HubSpot, Salesforce, Pipedrive or Copper and finds emails and phone numbers. According to Surfe’s pricing page, the free plan limits adding contacts to the CRM to one per day; Essential is $39 per user per month billed annually ($49 monthly) and Pro $79 ($89 monthly).
  • Waalaxy. A LinkedIn outreach automation tool that sends invitations and messages in sequences and syncs to CRMs on all plans. According to its pricing page, plans run from €19 (Pro) to €69 (Business) per user per month with a 14-day trial and no free plan; its LinkedIn Inbox is a €20 a month add-on. Read the next section before you automate anything.

What LinkedIn’s rules allow

This part decides which tools are safe to use. Here is what LinkedIn actually says.

LinkedIn’s User Agreement (effective November 3, 2025), section 8.2, says members must not “develop, support or use software, devices, scripts, robots or any other means or processes (such as crawlers, browser plugins and add-ons or any other technology) to scrape or copy the Services, including profiles and other data”. It also prohibits using “bots or other unauthorized automated methods” to access LinkedIn, add or download contacts, or send or redirect messages.

LinkedIn’s help center adds that it doesn’t permit third-party browser extensions that scrape, modify the appearance of, or automate activity on its website. Members who use them risk having their accounts restricted or shut down, and the tools may stop working without notice.

In practice:

  • Clearly fine: typing a contact into your CRM yourself, saving the profile URL, and LinkedIn’s own integrations (Sales Navigator CRM Sync, Lead Gen Forms).
  • Check first: extensions that read the profile you’re viewing and fill in the CRM for you. Read what the tool collects and whether it acts on your behalf.
  • High risk: tools that scrape lists of profiles, send invitations or messages automatically, or run on a cloud copy of your session. Your personal account is the asset at stake.

This is not legal advice. If LinkedIn is central to your revenue, decide with your team which tools you accept, and keep the policy in writing.

Comparison table

CRMFree planStarts at (per user/mo)Save from LinkedInSales Navigator CRM SyncSetup effort
HubSpotYes, up to 2 users$20 (Starter)Manual; Chrome extension sidebarYes, with Sales Hub Pro+ and Advanced PlusLow
folkNo (2-week trial)$24 (yearly)folkX extension, all plansNot listed by LinkedInLow
BreakcoldNo (14-day trial)$99 a month (1 seat)Built inNot listed by LinkedInLow
PipedriveNo$14 (Lite, annual)Via Marketplace appsNot listed by LinkedInLow
SalesforceFree Suite, 2 users$25 (Starter Suite, annual)Via Sales NavigatorYes, on Advanced PlusMedium to high
Dynamics 365 SalesNo$65 (Professional, yearly)Via Sales NavigatorYes, on Advanced PlusHigh

On lead generation: if you also run LinkedIn ads, Lead Gen Forms can feed leads straight into HubSpot or Salesforce through LinkedIn’s official integrations. That often settles the “best CRM for lead generation” question: pick the CRM that already holds your other inbound leads.

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Costs beyond the license

In a LinkedIn-led sales process, Sales Navigator often costs more than the CRM itself. Ranges below are our 2026 estimates for US buyers.

  • Sales Navigator seats. Advanced Plus, needed for CRM sync, is quoted by LinkedIn’s sales team, so get that quote before you pick the CRM plan.
  • Setup and onboarding. A founder can set up folk, Breakcold or the free HubSpot CRM in a day. HubSpot Sales Hub Professional, which the Sales Navigator integration needs, carries a required $1,500 onboarding fee.
  • Data cleanup. Exports from spreadsheets, old CRMs and connection lists are full of duplicates and outdated titles. Merge before you import.
  • Integrations. Native apps cover LinkedIn itself. Connecting the CRM to the rest of your stack is where custom work starts: a simple one-way integration typically costs $2,000–10,000 and a two-way sync $10,000–40,000. Our API integration cost guide shows which parts of a project add to the cost.

A packaged CRM stops fitting when LinkedIn is one of several sources that must merge into one record with product, billing or ATS data. The same is true when every team needs a different workflow on the same contacts. Then a deeper integration through official APIs, or a custom CRM, can cost less than more seats and workarounds.

Expect $40,000–100,000 for a focused custom CRM for one team, built by an Eastern European or Latin American team; see our custom CRM development cost guide.

How to set up a CRM for LinkedIn prospecting

  1. Define your stagesFor example: identified, connected, in conversation, meeting booked, proposal, won or lost. Keep it under seven.
  2. Add a LinkedIn URL fieldOne property on every contact, used as the unique key. It prevents duplicates when the same person also emails you.
  3. Import and dedupeBring in current prospects and active conversations, not your whole network. Merge duplicates before importing.
  4. Choose how people get inManual entry, an extension you have checked, or Sales Navigator CRM Sync. Write the choice down so the team follows it.
  5. Make the next step mandatoryEvery open conversation gets a task with a date. This one rule does more than any automation.
  6. Connect email and calendarReplies and booked meetings should log themselves, so LinkedIn and email history sit on one record.
  7. Review weeklyFifteen minutes on Monday: stale conversations, meetings booked from LinkedIn, deals won. Fix fields nobody fills in.

Before you sign up: a checklist

Ready to choose a CRM for LinkedIn?

Recruiters sourcing candidates on LinkedIn need an ATS more than a sales pipeline: see best CRM for recruitment agencies. If LinkedIn is only one of your channels, the best CRM for small business guide is the broader comparison, and best B2B CRM covers deals with several stakeholders.

FAQ

What is the best free CRM for LinkedIn?
For most founders and small teams, HubSpot’s free CRM is the best free option: it covers up to two users, and you can store each prospect’s LinkedIn URL, notes, tasks and deals. Salesforce’s Free Suite (two users) and Zoho CRM’s free edition (up to three users) are alternatives. None of the free plans syncs LinkedIn messages or Sales Navigator; HubSpot’s official Sales Navigator integration needs Sales Hub Professional or Enterprise plus Sales Navigator Advanced Plus.
Does LinkedIn have its own CRM?
No. Sales Navigator, LinkedIn’s sales tool, has saved leads and accounts, lists, notes and alerts, which some solo sellers use as a light CRM. It does not manage deals, quotes or email follow-ups, and on the Advanced Plus plan it syncs with a CRM rather than replacing one.
Which Sales Navigator plan do I need to sync with my CRM?
Advanced Plus. According to LinkedIn’s help center, the integration between Sales Navigator and your CRM is only available for Advanced Plus users. CRM Sync works with Salesforce, Microsoft Dynamics, HubSpot and Oracle Sales. LinkedIn lists Core and Advanced prices on its plan comparison page; Advanced Plus is priced on request.
Is it against LinkedIn’s rules to use a CRM Chrome extension?
It depends on what the extension does. LinkedIn’s User Agreement prohibits browser plugins and other tools that scrape or copy profiles, and bots that add contacts or send messages. LinkedIn’s help center says members who use such tools risk having their accounts restricted or shut down. Typing a contact into your CRM yourself, or using LinkedIn’s own Sales Navigator integrations, is a different matter.
What is the best CRM for prospecting?
Pick the CRM that makes the next follow-up obvious. For LinkedIn-led prospecting by one or two people, folk or Breakcold keep profiles and conversations in one place. For a sales team, Pipedrive or HubSpot with email sequences works well, and larger teams on Salesforce or Dynamics 365 get the deepest Sales Navigator integration on Advanced Plus.
Which CRM is best for recruiters who source on LinkedIn?
Recruiters usually need an applicant tracking system or a recruitment CRM that handles candidates, jobs and placements, not a sales pipeline. A light tool such as folk works for an independent headhunter tracking a few dozen candidates. Agencies should read our guide to the best CRM for recruitment agencies.

Where Gilzor fits

As a software development company in Poland and Cyprus, Gilzor is not a CRM vendor or reseller and has no prospecting tool to push. For LinkedIn-led teams, we set up and migrate the CRM and connect LinkedIn, email and the rest of the stack through official APIs, not scrapers. If no packaged CRM fits your workflow, we build a custom one. If your CRM is Salesforce, see our Salesforce integration services; otherwise start with API development.

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Andrew Laminsky
Written byAndrew Laminsky

CTO of Gilzor. Responsible for architecture and the engineering standards our teams work by.

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